Offer and audience alignment
Connect product or solution information to the questions your potential customers ask.
Ecommerce and SaaS SEO
Connect your pages to the questions buyers ask.
Connect product or solution information to the questions your potential customers ask.
Project valueQuoted to scopeNo payment before scope agreement
DeliveryAgreed with your quoteScoped after discovery; after brief, access and approvals
Your first milestoneFind the frictionA useful review point before the next stage
Measure the outcome, not just the click
Technical implementation details
A button click is not a sale. We align the page, form and measurement plan around qualified enquiries or transactions so subsequent decisions have a useful basis.
A usable measurement plan
The measurement plan connects the agreed work to meaningful customer actions.
In our clients’ words.
“ICM did a great job, on time and within specified budget.”
“He advised me on things I didn’t even know about!”
“I am very satisfied with his work, communication, cooperation and dedication to his work.”
WHAT YOU RECEIVE
Your Ecommerce and SaaS SEO project, clearly defined.
Businesses improving an existing website, acquisition journey or marketing workflow.
Architecture review
Map the important entities, page or system relationships and ownership boundaries. The handover identifies how data moves, what is configurable and what needs a controlled release.
Page optimization
Implement the prioritized changes within the agreed coverage, with a backup or reversible path where applicable. Retest the affected customer or staff journey and identify constraints outside the scope.
Content opportunities
Prepare the agreed words, labels or language assets for their intended audience and format. Your team approves business facts, claims and specialist terminology before publication; final delivery includes the agreed editable or platform-ready format.
Scope and requirements
Traffic growth depends on competition, site history and ongoing execution.
Any additional work is scoped and priced for your approval.
THE DELIVERY PATH
From your brief to the finished work.
Follow the preparation, review and delivery stages for this service.
Find the friction
Review the audience, offer, traffic source and existing customer journey.
Choose the intervention
Agree the content, technical change or experiment and its success measure.
Implement and check
Verify the experience, events and relevant platform connections.
Review what changed
Report the implementation and the evidence available for the next decision.
What is included?
Includes Architecture review, Page optimization and Content opportunities. Traffic growth depends on competition, site history and ongoing execution.
Can you guarantee rankings or revenue?
No. We define the work and measure outcomes, but search engines, audiences and competition are outside our control.
Is advertising spend included?
Media budgets and third-party subscriptions are separate from the implementation fee.
What if the website has very little traffic?
We prioritize clear usability and measurement first. Reliable statistical A/B-test conclusions require adequate traffic and a suitable test design.
Related services
YOUR NEXT LEAP STARTS HERE
Ready to put Ecommerce and SaaS SEO to work?
Share the change you want to make. We will help turn it into a clear, practical project.